This annual festival has gotten larger and larger over the years. In its current incarnation, it is arguably the most important new music festival in North America.

There are literally several hundred musical acts in many different genres that invade Austin during the third week in March. Some acts are already very prominent while others are still trying to break into the buisness. The bars and clubs are filled to the brim with entertainment lawyers, music journalists, and L.A.-types.

The downside, of course, is that all of the usually free venues carry a steep cover charge during the festival week. You can buy a wristband for $125 that allows you entry to all of the venues providing that space is available.

There are free shows held at Auditorium Shores featuring bands whose prime has passed. Keep up to date with who is going to be the hot acts by reading the daily issues of the Chronicle and XLENT.

An annual event every March, SXSW lasts for 2 weeks and showcases international film, Internet media, and music talent. The first half of SXSW consists of the Film and Internet media components.

Individual tickets and multi-day film passes are available. The Internet media events require a badge.

South by Southwest website

(In Process)An annual event every March, SXSW lasts for 2 weeks and showcases international film, Internet, and musical talent. A little star-gazing, but the focus is towards new and upcoming bands. Over 400 bands from Sweden to Australia fill downtown Austin and beyond for five days, each hoping for a lucrative record contract.

www.sxsw.com